At the forefront of regional economic growth

The Tai Tokerau Northland Regional Growth Study “clearly lays out the investment opportunities available in the region, the significant employment opportunities, and the crucial role that Māori, iwi and hapū can play in its growth”, said Economic Development Minister Steven Joyce at its release.

It was “the most comprehensive report written on the Northland economy in many years”, he said.

The study was released in Whangārei on 4 February 2015 by Minister Joyce and Primary Industries Minister Nathan Guy.

The Northland study is part of the Regional Growth Study Programme, which has been commissioned by the Ministry of Business, Innovation and Employment (MBIE) and the Ministry for Primary Industries (MPI).

The programme builds on the East Coast Regional Economic Potential Study that was led by MartinJenkins and released in April 2014, with further studies currently under way in the Bay of Plenty (also MartinJenkins) and Manawatū-Whanganui regions.

The regional growth studies are key elements of a wider economic development service provided by MartinJenkins, which ranges from support for grassroots regional development initiatives through to influencing key policies underpinning the government’s Economic Growth Agenda.

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For a copy of the Northland study, visit

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